Plan or add-onPrice
Salesforce StarterStarting price; transaction fees apply; billed monthly or annuallybilled monthly $25[1] per user / month
Marketing Cloud Next Growth Editionbilled annually $1,500[1] per org / month
Marketing Cloud Next Advanced Editionbilled annually $3,250[1] per org / month
Salesforce PersonalizationAdd-on to all plans, per orgbilled annually $8,000[1] per org / month
Marketing IntelligenceAdd-on to all plans, per orgbilled annually $10,000[1] per org / month
Loyalty ManagementAdd-on to all plans, per orgbilled annually $20,000[1] per org / month
Account Engagement+Add-on to all plans, per orgbilled annually $1,250[1] per org / month
Engagement+Add-on to all plans, per orgbilled annually $2,000[1] per org / month
Intelligence+Add-on to all plans, per orgbilled annually $11,000[1] per org / month
Personalization+Add-on to all plans, per orgbilled annually $15,000[1] per org / month
Standard Success PlanAdd-on to all plansFree[1]
Signature Success PlanAdd-on to all plansContact sales[1]

Priced as a share of spend: Premier Success Plan (Free).

The record

Prices checked 2 Nov 2026 (today)

First read
18 Sep 2026
Prices tracked
63
Changes seen
1
Sources
Listed below, each dated
Open the vendor's pricing page
Every row we hold (63)

One row per price seen: list, promotional and regional prices are separate rows, and channels that disagree sit side by side. Nothing is averaged or overwritten.

Salesforce Starter

PriceWhereBillingTypeChannelSource
$25 per user / month–billed monthlyList priceVendor's own sitesource [1]
€25 per user / monthEuropean Unionbilled monthlyLocal-currency priceVendor's own sitesource [1]
A$35 per user / monthAustraliabilled monthlyLocal-currency priceVendor's own sitesource [1]
¥3,000 per user / monthJapanbilled monthlyLocal-currency priceVendor's own sitesource [1]
SEK 250 per user / monthSwedenbilled monthlyLocal-currency priceVendor's own sitesource [1]
£20 per user / monthUnited Kingdombilled monthlyLocal-currency priceVendor's own sitesource [1]

Marketing Cloud Next Growth Edition

PriceWhereBillingTypeChannelSource
$1,500 per org / month–billed annuallyList priceVendor's own sitesource [1]
€1,500 per org / monthEuropean Unionbilled annuallyLocal-currency priceVendor's own sitesource [1]
A$2,100 per org / monthAustraliabilled annuallyLocal-currency priceVendor's own sitesource [1]
¥180,000 per org / monthJapanbilled annuallyLocal-currency priceVendor's own sitesource [1]
SEK 15,000 per org / monthSwedenbilled annuallyLocal-currency priceVendor's own sitesource [1]
£1,200 per org / monthUnited Kingdombilled annuallyLocal-currency priceVendor's own sitesource [1]

Marketing Cloud Next Advanced Edition

PriceWhereBillingTypeChannelSource
$3,250 per org / month–billed annuallyList priceVendor's own sitesource [1]
€3,250 per org / monthEuropean Unionbilled annuallyLocal-currency priceVendor's own sitesource [1]
A$4,550 per org / monthAustraliabilled annuallyLocal-currency priceVendor's own sitesource [1]
¥390,000 per org / monthJapanbilled annuallyLocal-currency priceVendor's own sitesource [1]
SEK 32,500 per org / monthSwedenbilled annuallyLocal-currency priceVendor's own sitesource [1]
£2,600 per org / monthUnited Kingdombilled annuallyLocal-currency priceVendor's own sitesource [1]

Salesforce Personalization

PriceWhereBillingTypeChannelSource
$8,000 per org / month–billed annuallyList priceVendor's own sitesource [1]
€8,000 per org / monthEuropean Unionbilled annuallyLocal-currency priceVendor's own sitesource [1]
A$11,200 per org / monthAustraliabilled annuallyLocal-currency priceVendor's own sitesource [1]
¥960,000 per org / monthJapanbilled annuallyLocal-currency priceVendor's own sitesource [1]
SEK 80,000 per org / monthSwedenbilled annuallyLocal-currency priceVendor's own sitesource [1]
£6,400 per org / monthUnited Kingdombilled annuallyLocal-currency priceVendor's own sitesource [1]

Marketing Intelligence

PriceWhereBillingTypeChannelSource
$10,000 per org / month–billed annuallyList priceVendor's own sitesource [1]
€10,000 per org / monthEuropean Unionbilled annuallyLocal-currency priceVendor's own sitesource [1]
A$14,000 per org / monthAustraliabilled annuallyLocal-currency priceVendor's own sitesource [1]
¥1,200,000 per org / monthJapanbilled annuallyLocal-currency priceVendor's own sitesource [1]
SEK 100,000 per org / monthSwedenbilled annuallyLocal-currency priceVendor's own sitesource [1]
£8,000 per org / monthUnited Kingdombilled annuallyLocal-currency priceVendor's own sitesource [1]

Loyalty Management

PriceWhereBillingTypeChannelSource
$20,000 per org / month–billed annuallyList priceVendor's own sitesource [1]
€20,000 per org / monthEuropean Unionbilled annuallyLocal-currency priceVendor's own sitesource [1]
A$28,000 per org / monthAustraliabilled annuallyLocal-currency priceVendor's own sitesource [1]
¥2,400,000 per org / monthJapanbilled annuallyLocal-currency priceVendor's own sitesource [1]
SEK 200,000 per org / monthSwedenbilled annuallyLocal-currency priceVendor's own sitesource [1]
£16,000 per org / monthUnited Kingdombilled annuallyLocal-currency priceVendor's own sitesource [1]

Account Engagement+

PriceWhereBillingTypeChannelSource
$1,250 per org / month–billed annuallyList priceVendor's own sitesource [1]
€1,250 per org / monthEuropean Unionbilled annuallyLocal-currency priceVendor's own sitesource [1]
A$1,750 per org / monthAustraliabilled annuallyLocal-currency priceVendor's own sitesource [1]
¥150,000 per org / monthJapanbilled annuallyLocal-currency priceVendor's own sitesource [1]
SEK 12,500 per org / monthSwedenbilled annuallyLocal-currency priceVendor's own sitesource [1]
£1,000 per org / monthUnited Kingdombilled annuallyLocal-currency priceVendor's own sitesource [1]

Engagement+

PriceWhereBillingTypeChannelSource
$2,000 per org / month–billed annuallyList priceVendor's own sitesource [1]
€2,000 per org / monthEuropean Unionbilled annuallyLocal-currency priceVendor's own sitesource [1]
A$2,800 per org / monthAustraliabilled annuallyLocal-currency priceVendor's own sitesource [1]
¥240,000 per org / monthJapanbilled annuallyLocal-currency priceVendor's own sitesource [1]
SEK 20,000 per org / monthSwedenbilled annuallyLocal-currency priceVendor's own sitesource [1]
£1,600 per org / monthUnited Kingdombilled annuallyLocal-currency priceVendor's own sitesource [1]

Intelligence+

PriceWhereBillingTypeChannelSource
$11,000 per org / month–billed annuallyList priceVendor's own sitesource [1]
€11,000 per org / monthEuropean Unionbilled annuallyLocal-currency priceVendor's own sitesource [1]
A$15,400 per org / monthAustraliabilled annuallyLocal-currency priceVendor's own sitesource [1]
¥1,320,000 per org / monthJapanbilled annuallyLocal-currency priceVendor's own sitesource [1]
SEK 110,000 per org / monthSwedenbilled annuallyLocal-currency priceVendor's own sitesource [1]
£8,800 per org / monthUnited Kingdombilled annuallyLocal-currency priceVendor's own sitesource [1]

Personalization+

PriceWhereBillingTypeChannelSource
$15,000 per org / month–billed annuallyList priceVendor's own sitesource [1]
€15,000 per org / monthEuropean Unionbilled annuallyLocal-currency priceVendor's own sitesource [1]
A$21,000 per org / monthAustraliabilled annuallyLocal-currency priceVendor's own sitesource [1]
¥1,800,000 per org / monthJapanbilled annuallyLocal-currency priceVendor's own sitesource [1]
SEK 150,000 per org / monthSwedenbilled annuallyLocal-currency priceVendor's own sitesource [1]
£12,000 per org / monthUnited Kingdombilled annuallyLocal-currency priceVendor's own sitesource [1]

Standard Success Plan

PriceWhereBillingTypeChannelSource
Free––List priceVendor's own sitesource [1]

Premier Success Plan

PriceWhereBillingTypeChannelSource
Free––List priceVendor's own sitesource [3]

Signature Success Plan

PriceWhereBillingTypeChannelSource
Contact sales––Contact salesVendor's own sitesource [1]

About

Marketing Cloud is Salesforce's campaign and journey product, sold in Growth and Advanced editions priced per organisation per month rather than per seat.[1] Growth costs 1500 USD and Advanced 3250 USD per organisation per month, both billed annually; Personalization, Marketing Intelligence and Loyalty Management are add-ons with their own monthly org price, existing Marketing Cloud customers move to the new features through renewal editions such as Engagement+, and Salesforce Starter starts at 25 USD per user per month.[1]

Related products

Referenced by

Sources

Version 12, updated 24 Oct 2026 (9 days ago) JSON Report an error