Email Marketing
Mailchimp · Marketing automation
Tracked since 27 Sep 2026 · no price changes · last change 21 Oct 2026
Change events
- Promotion started Premium Save 15% on 10,000+ contacts, /mo for 12 months USD 350 source [11]
- Promotion started Standard /mo for 12 months USD 20 source [11]
- Promotion started Essentials /mo for 12 months USD 13 source [11]
- Tracking began 27 Sep 2026
Price changes across every vendor we watch are on the price changes page.
Every price we have seen
25 observations since we started watching. Nothing is overwritten: a new capture with a different price is a new row, and the row it replaced stays, marked with the day it was replaced.
Free
Unchanged since first seen 27 Sep 2026 · last confirmed 21 Oct 2026
| Price | Observed | Where | Billing | Type | Channel | Source |
|---|---|---|---|---|---|---|
| Freeup to 250 contacts | Current | European Union | – | Local-currency price | Vendor's own site | source [1] |
| Freeup to 250 contacts | Current | United States | – | List price | Vendor's own site | source [11] |
Essentials
| Price | Observed | Where | Billing | Type | Channel | Source |
|---|---|---|---|---|---|---|
| €11.69 per contact tier / month/mo for 12 monthsintroductory price for the first 12 months, for up to 500 contacts | Current | European Union | billed monthly | Promotion | Vendor's own site | source [10] |
| €11.66 per contact tier / month/mo for 12 monthsintroductory price for the first 12 months, for up to 500 contacts | Replaced 21 Oct 2026 | European Union | billed monthly | Promotion | Vendor's own site | source [9] |
| €11.72 per contact tier / month/mo for 12 monthsintroductory price for the first 12 months, for up to 500 contacts | Replaced 18 Oct 2026 | European Union | billed monthly | Promotion | Vendor's own site | source [8] |
| €11.76 per contact tier / month/mo for 12 monthsintroductory price for the first 12 months, for up to 500 contacts | Replaced 17 Oct 2026 | European Union | billed monthly | Promotion | Vendor's own site | source [7] |
| €11.68 per contact tier / month/mo for 12 monthsintroductory price for the first 12 months, for up to 500 contacts | Replaced 16 Oct 2026 | European Union | billed monthly | Promotion | Vendor's own site | source [6] |
| €11.50 per contact tier / month/mo for 12 monthsintroductory price for the first 12 months, for up to 500 contacts | Replaced 12 Oct 2026 | European Union | billed monthly | Promotion | Vendor's own site | source [1] |
| $13 per contact tier / month/mo for 12 monthsintroductory price for the first 12 months, for up to 500 contacts | Current | United States | billed monthly | Promotion | Vendor's own site | source [11] |
Standard
| Price | Observed | Where | Billing | Type | Channel | Source |
|---|---|---|---|---|---|---|
| €17.98 per contact tier / month/mo for 12 monthsintroductory price for the first 12 months, for up to 500 contacts | Current | European Union | billed monthly | Promotion | Vendor's own site | source [10] |
| €17.94 per contact tier / month/mo for 12 monthsintroductory price for the first 12 months, for up to 500 contacts | Replaced 21 Oct 2026 | European Union | billed monthly | Promotion | Vendor's own site | source [9] |
| €18.03 per contact tier / month/mo for 12 monthsintroductory price for the first 12 months, for up to 500 contacts | Replaced 18 Oct 2026 | European Union | billed monthly | Promotion | Vendor's own site | source [8] |
| €18.09 per contact tier / month/mo for 12 monthsintroductory price for the first 12 months, for up to 500 contacts | Replaced 17 Oct 2026 | European Union | billed monthly | Promotion | Vendor's own site | source [7] |
| €17.97 per contact tier / month/mo for 12 monthsintroductory price for the first 12 months, for up to 500 contacts | Replaced 16 Oct 2026 | European Union | billed monthly | Promotion | Vendor's own site | source [6] |
| €17.68 per contact tier / month/mo for 12 monthsintroductory price for the first 12 months, for up to 500 contacts | Replaced 12 Oct 2026 | European Union | billed monthly | Promotion | Vendor's own site | source [1] |
| $20 per contact tier / month/mo for 12 monthsintroductory price for the first 12 months, for up to 500 contacts | Current | United States | billed monthly | Promotion | Vendor's own site | source [11] |
Premium
| Price | Observed | Where | Billing | Type | Channel | Source |
|---|---|---|---|---|---|---|
| €314.63 per contact tier / monthSave 15% on 10,000+ contacts, /mo for 12 monthsintroductory price with 15% off for the first 12 months, for 10,000 contacts | Current | European Union | billed monthly | Promotion | Vendor's own site | source [10] |
| €313.90 per contact tier / monthSave 15% on 10,000+ contacts, /mo for 12 monthsintroductory price with 15% off for the first 12 months, for 10,000 contacts | Replaced 21 Oct 2026 | European Union | billed monthly | Promotion | Vendor's own site | source [9] |
| €315.59 per contact tier / monthSave 15% on 10,000+ contacts, /mo for 12 monthsintroductory price with 15% off for the first 12 months, for 10,000 contacts | Replaced 18 Oct 2026 | European Union | billed monthly | Promotion | Vendor's own site | source [8] |
| €316.56 per contact tier / monthSave 15% on 10,000+ contacts, /mo for 12 monthsintroductory price with 15% off for the first 12 months, for 10,000 contacts | Replaced 17 Oct 2026 | European Union | billed monthly | Promotion | Vendor's own site | source [7] |
| €314.44 per contact tier / monthSave 15% on 10,000+ contacts, /mo for 12 monthsintroductory price with 15% off for the first 12 months, for 10,000 contacts | Replaced 16 Oct 2026 | European Union | billed monthly | Promotion | Vendor's own site | source [6] |
| €309.48 per contact tier / monthSave 15% on 10,000+ contacts, /mo for 12 monthsintroductory price with 15% off for the first 12 months, for 10,000 contacts | Replaced 12 Oct 2026 | European Union | billed monthly | Promotion | Vendor's own site | source [1] |
| $350 per contact tier / monthSave 15% on 10,000+ contacts, /mo for 12 monthsintroductory price with 15% off for the first 12 months, for 10,000 contacts | Current | United States | billed monthly | Promotion | Vendor's own site | source [11] |
High-volume plan
Unchanged since first seen 27 Sep 2026 · last confirmed 21 Oct 2026
| Price | Observed | Where | Billing | Type | Channel | Source |
|---|---|---|---|---|---|---|
| Contact salesfor lists of more than 200,000 contacts | Current | European Union | – | Contact sales | Vendor's own site | source [1] |
| Contact salesfor lists of more than 200,000 contacts | Current | United States | – | Contact sales | Vendor's own site | source [11] |
Sources
- Mailchimp Pricing Plans | Get Started Today | Mailchimp Vendor page.
- [1] Captured 27 Sep 2026.
- [6] Captured 12 Oct 2026.
- [7] Captured 16 Oct 2026.
- [8] Captured 17 Oct 2026.
- [9] Captured 18 Oct 2026.
- [10] Captured 21 Oct 2026.
- [11] Captured 21 Oct 2026.
- About Mailchimp Pricing Plans | Mailchimp Vendor page.
- [2] Captured 27 Sep 2026.
- Intuit Mailchimp is the marketing and automation platform built for e-commerce | Mailchimp Vendor page.
- [3] Captured 27 Sep 2026.
- Drive BigCommerce sales with Mailchimp | Mailchimp Vendor page.
- [4] Captured 27 Sep 2026.
- Mailchimp Alternatives: How Mailchimp Compares | Mailchimp Vendor page.
- [5] Captured 27 Sep 2026.